Sustainable Design

Meet Tsang Fan Yu: Finalist of the EcoChic Design Award 2016

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The EcoChic Design Award 2015-16 Hong Kong finalist _Tsang Fan Yu - Copy.jpgThrough the next two months, GreenStitched sits down with the finalists of EcoChic Design Award 2015/16. EcoChic Design Award is a sustainable fashion design competition organised by Redress, inspiring emerging fashion designers and students to create mainstream clothing with minimal textile waste.

The interviews with these young designers will be posted every Wednesday on GreenStitched.

Today we meet Fan Yu, a Fashion Design student at The Hong Kong Polytechnic University.

What brought you into the world of fashion? That ‘aha’ moment which opened doors to sustainable fashion?

Fan Yu: I believe in Zen philosophy, and so I respect the balance between nature and human lives. When Zen philosophy is then combined with sustainable fashion, both concept and design style should enhance the overall quality of the product. This helps to maintain sustainable fashion in simple and high-end styles – much like the concept of “wabi-sabi” which is an aesthetic that accepts and celebrates imperfection. As a fashion designer, I believe less is more.

What was your inspiration for the EcoChic Design Award collection?

The EcoChic Design Award 201516_Asia Finalists_TSANG Fan Yu_Photo credit Tim Wong.jpg
Image: Tim Wong, Redress

Fan Yu: “SAN(さん)” in Japanese is a title of a person, much like “Mr/Ms” in English. In this collection, the “SAN” is representing a Zen master Shunryu Suzuki (鈴木俊隆). The collection is inspired from his book called “Zen Mind, Beginner’s Mind”.

The soul of book is about an attitude called “Beginner’s Mind”. It emphasised that stay initial as beginner when you face every challenge, then you can feel real and enjoy lives in details. As a modern, energetic Chinese lady, contemporary sustainable fashion serves as good accessories to help them to stay true and stay initial; and displaying their beauty towards others.

3 things you learnt from of the challenge?

Fan Yu:

– Sustainable fashion design techniques

– Sustainable materials/textile

– Sustainable technology application

How do you think sustainable fashion can move from a niche to the mainstream?

Fan Yu: Sustainable fashion is a trend around the world.

Education and promotion is the most important factor, such as carrying out workshops, talks, competitions, flea markets and second-hand pop-up stores etc. It will be easier to spread the message of sustainable fashion to the public through these activities.

It is also important to encourage popular fashion brands to become leaders of sustainable fashion in the industry.  For example, brands such as H&M, Stella McCartney play a huge role.

What is the biggest misconception about sustainable fashion?

Fan Yu: People think that sustainable fashion is rubbish, for example, they would think the clothes are old, dirty, damage, second-hand, uncomfortable, disgraceful or have poor finishing (patching everywhere).

What is your advice for the next breed of fashion designers?

Fan Yu: Be yourself. Do not be the kind of person you hated when you were young.

What is next in store for you?

Fan Yu: Preparing for my fashion label. Keep explore sustain fashion techniques and promote to my friend of designer.

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You can follow Fan Yu on his website, Facebook and Instagram.


Watch Frontline Fashion, a  documentary following these talented Asian and European emerging fashion designers determined to change the future of fashion. As they descend into Hong Kong for the design battle of their lives, all eyes are on the first prize; to design an up-cycled collection for China’s leading luxury brand, Shanghai Tang. This documentary is available on iTunes here.

The next cycle of the EcoChic Design Awards is open for application from 3 January to 3 April 2017. Interested students can find more details here.

 

Meet Pan Wen: Finalist of the EcoChic Design Award 2016

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The EcoChic Design Award 2015-16 Mainland China finalist_Pan Wen - Copy.jpgThrough the next two months, GreenStitched sits down with the finalists of EcoChic Design Award 2015/16. EcoChic Design Award is a sustainable fashion design competition organised by Redress, inspiring emerging fashion designers and students to create mainstream clothing with minimal textile waste.

The interviews with these young designers will be posted every Wednesday on GreenStitched.

Today we meet Pan Wen, a recent graduate of Fashion Design from Central Saint Martins who has returned to Mainland China to pursue her career in fashion design.

What brought you into the world of fashion? That ‘aha’ moment which opened doors to sustainable fashion?

Pan Wen: I love nature and it pains me to see people endlessly emitting industrial waste for the pursuit of superficial vanity and harming animals and plants in the process. I have always felt that there must be ways to balance one’s needs with the burden we put on our earth. I want to keep exploring this balance through sustainable fashion design, a field which I am passionate about, and spark a deeper reflection through my work.

What was your inspiration for the EcoChic Design Award collection?

The EcoChic Design Award 201516_Asia Finalists_PAN Wen_Photo credit Tim Wong_2.jpg
Image: Tim Wong, Redress

Pan Wen: The inspiration came from a 1940’s Scottish tapestry in the Victoria and Albert Museum. The tapestry depicts a scene of blue-blooded people who are hunting for fun. There is this enormous contrast between their elegant life and this cruel behaviour. I wanted to create a collection to express this contrast and condemn a society that would engage in hunting out of pride and vanity.

The collection’s colour is inspired by that tapestry’s soft vintage colour, and the pattern is derived from my sketch of that tapestry. I wanted to use a tender colour to contrast with the cruel reality of hunting. The simple but bold shape is inspired by the garments of the aristocratic hunters in that picture.

3 things you learnt from of the challenge?

Pan Wen:
– Being organised is crucial.

– There are more sustainable materials beside organic cotton. There is a lot more high-tech and exciting materials out there.

– Process and outcomes are both important in fashion design.

How do you think sustainable fashion can move from a niche to the mainstream?

Pan Wen: Education and events like the EcoChic Design Award helps a lot. Propaganda and advertisement also works. As long as costumers are aware of the importance of sustainability.

What is the biggest misconception about sustainable fashion?

Pan Wen: Sustainable fashion is not just some homemade craft making use of recycled waste – I think this may be the biggest misconception. Sustainable fashion is about the consideration of processes along the entire fashion supply chain, and in a highly sustainable way too.

What is your advice for the next breed of fashion designers?

Pan Wen: Get to know what you are doing, and work really hard to do your best.

What is next in store for you?

Pan Wen: I enjoy living every moment! I look forward to doing some design collaborations with artists in other areas.

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You can follow Pan Wen on Instagram


Watch Frontline Fashion, a  documentary following these talented Asian and European emerging fashion designers determined to change the future of fashion. As they descend into Hong Kong for the design battle of their lives, all eyes are on the first prize; to design an up-cycled collection for China’s leading luxury brand, Shanghai Tang. This documentary is available on iTunes here.

The next cycle of the EcoChic Design Awards is open for application from 3 January to 3 April 2017. Interested students can find more details here.

 

 

Meet Annie Mackinnon: Finalist of the EcoChic Design Award 2016

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The EcoChic Design Award 2015-16 UK finalist_Annie Mackinnon.jpgThrough the next two months, GreenStitched sits down with the finalists of EcoChic Design Award 2015/16. EcoChic Design Award is a sustainable fashion design competition organised by Redress, inspiring emerging fashion designers and students to create mainstream clothing with minimal textile waste.

The interviews with these young designers will be posted every Wednesday on GreenStitched.

Today we meet Annie, a Fashion Design student at Central Saint Martins.

What brought you into the world of fashion? That ‘aha’ moment which opened doors to sustainable fashion?

Annie: Honestly I am completely appalled and disgusted by the fashion industry. It is infuriating to see how such a natural and beautiful craft has turned into a wasteful, environmentally and humanly-damaging mess that only cares for the gain of money and popularity, as with most things in the world.

I am trying my best to develop my own practice of work to be as environmentally aware as possible is really the least I can do. I want to be a sustainable fashion designer to raise awareness and change the way people think about consumption and waste and I want to develop alternatives to an industry that is primarily based on ephemeral trends and mass production.

What was your inspiration for the EcoChic Design Award collection?

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Image: Tim Wong, Redress

Annie: The collection was inspired by paintings by Karel Appel, Kandinsky, Kirchner and Matisse, and in particular one of Matisse’s paintings in which naked bodies recline and walk freely around a garden. My collection was based on a series of textiles I created which used up all the waste from the collection by cutting up and fraying all the off cuts and painting over them. These decorated simple silhouettes and all the fabrics used were obtained from old furnishings or off cuts.

3 things you learnt from of the challenge?

Annie:
– Considering the human conditions of production are just as important as the environmental impact when designing. Because I have never had to design on a huge scale, I had never really thought about how mass production factories work, but visiting one of the largest shirt producing factories in the world during the Ecochic Design Award was incredibly eye opening and shocking.

– There are so many aspects beyond the garment itself that need to be taken into consideration when designing. For instance will the user need to wash or iron the garment often? Is the garment easy to dispose of or transform into something else?

– There are always so many ways to improve the sustainability of a design, so it is a process that keeps growing.

How do you think sustainable fashion can move from a niche to the mainstream?

Annie: There are very few new and exciting designers who genuinely care about sustainability, and it would be great for this to change. Large designers are often guilty of green-washing consumers, or making poor attempts at sustainability that make this branch of design seem like a joke or a fad. Then of course, there is the problem since brands have to sell to make money ; nobody wants to slow down the pace of fashion, or create fewer, longer lasting garments. The whole attitude towards consumption needs to change, and consumers need to start appreciating craftsmanship and slow fashion more.

What is the biggest misconception about sustainable fashion?

Annie: The biggest problem in my opinion is green-washing, and large companies using sustainability as way of advertising and marketing. This sort of false “sustainability” or “eco-friendly” clothing is damaging to those who genuinely care about the environment and workers rights.

What is your advice for the next breed of fashion designers?

Annie: Start learning about ways to be more sustainable as early on in your education as possible.

What is next in store for you?

Annie: This year I will be interning for Bernhard Willhelm, Vivienne Westwood and then a new brand in Shanghai, after which I will go back to university to begin my final collection.

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You can follow Annie on Instagram.


Watch Frontline Fashion, a  documentary following these talented Asian and European emerging fashion designers determined to change the future of fashion. As they descend into Hong Kong for the design battle of their lives, all eyes are on the first prize; to design an up-cycled collection for China’s leading luxury brand, Shanghai Tang. This documentary is available on iTunes here.

The next cycle of the EcoChic Design Awards is open for application from 3 January to 3 April 2017. Interested students can find more details here.

 

 

Meet Esther Lui: Finalist of the EcoChic Design Award 2016

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The EcoChic Design Award 2015-16 Hong Kong finalist _Esther Lui.jpgThrough the next two months, GreenStitched sits down with the finalists of EcoChic Design Award 2015/16. EcoChic Design Award is a sustainable fashion design competition organised by Redress, inspiring emerging fashion designers and students to create mainstream clothing with minimal textile waste.

The interviews with these young designers will be posted every Wednesday on GreenStitched.

Today we meet Esther, a fashion design assistant for a bridal wear design house in  Hong Kong.

What brought you into the world of fashion? That ‘aha’ moment which opened doors to sustainable fashion?

Esther: I first heard about sustainable fashion design through Redress at the Hong Kong Design Institute (HKDI). I debuted my first sustainable collection for my graduation project, where I recycled textile waste from several garment factories to make my collection. I now put more thought into recycling and reducing waste through various fabric cutting techniques.

As a designer witnessing our earth’s resources rapidly diminishing and the increasing amount of textile waste discarded day-by-day, I’ve become very motivated to utilise every piece of textile in my creations. It gives me a great sense of satisfaction to give a new life to previously discarded textiles.

What was your inspiration for the EcoChic Design Award collection?

the-ecochic-design-award-201516_asia-finalists_esther-lui_photo-credit-tim-wong
Image: Tim Wong, Redress

Esther: It all started when I saw the waste from a clothing label vendor. I took some of the unwanted labels home and weaved them into a fabric. During the weaving process, I was reminded of the legend of Mulan, a woman warrior who was known for being strong on the outside but had a gentle heart. The concept for collection was then born.

In my final collection, I applied the up-cycling design technique using surplus textiles and discarded clothing labels, which I sourced from garment manufacturing factories in Hong Kong. I also applied traditional hand-weaving techniques and 3D cutting technology in my work.

3 things you learnt from of the challenge?

Esther:

During The Redress Forum:  Ford Design Challenge I learned a good lesson to trust myself and believe in my instincts. The thought of only getting three and half hours to make our piece was daunting, and nothing like the way I would normally design. But after completing the challenge I felt sense of accomplishment!

– And I think time limitation is the best driving force for creation. We were all focused on what we were doing during that time and we all only want to do our best in 3 hours!

– Lastly, I thought it’s hard to do the sustainable fashion before that because it costs a lot and needs to concern multiple stages during the process . Ford  showed us how they use the high technology to make the inside of their car in sustainable way. That inspires me to rethink sustainable fashion through the way that I cut fabric, the methods of making fabric, etc.

How do you think sustainable fashion can move from a niche to the mainstream?

Esther: Fast fashion brands have been providing consumers with a large quantity and variety, as well as offering high fashion brands clothes at more affordable prices. This allows consumers to get their hands on fashionable clothes more accessibly. I have no doubt of the economic benefits, and am sure this also pushes designers to improve and bring forth new ideas.

However, fast fashion also brings with it low quality fashion and copies because the provider is always rushing against time. We’ve already seen this being a problem with few big fashion retailers. Consumers have lost the focus, and no longer care about the details of the clothes and the quality. And designers feel tired when they’re constantly designing and producing new clothes day by day without enough time to find new inspiration.

Recently, a few designers from the high fashion brands realised that there was a growing problem and they have begun to change. For example Jean Paul Gautier is now focusing on haute couture only as he wants to spend more time on the design details and quality instead of quantity.

I think it’s good that high fashion brands designers are starting this trend, as they have a power to turn the people’s eyes. But it might take a bit of time to change, as fast fashion remains a very attractive option.

What is the biggest misconception about sustainable fashion?

Esther: I think people might still think sustainable fashion means use the creating fashion using trash or rubbish bag, or only wear second hand clothes. Honestly speaking, this was what I thought too before I learnt about sustainable fashion from college.

What is your advice for the next breed of fashion designers?

Esther: Have persistency and passion. You really need to stick to it and keep going, as it is never easy to develop your design or a brand, whether it is sustainable, or fashion in general.

What is next in store for you?

Esther: I am starting a collection of gowns in which I am using textile labels as the fabric  Why gowns? It is because I worked for a wedding brand for 5 years and I found that I really love to make gowns! Besides, I want to use the textile waste to make couture dresses because I think it seems like turning trash into gold for me.

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You can follow Esther on Arts Thread


Watch Frontline Fashion, a  documentary following these talented Asian and European emerging fashion designers determined to change the future of fashion. As they descend into Hong Kong for the design battle of their lives, all eyes are on the first prize; to design an up-cycled collection for China’s leading luxury brand, Shanghai Tang. This documentary is available on iTunes here.

The next cycle of the EcoChic Design Awards is open for application from 3 January to 3 April 2017. Interested students can find more details here.

Meet Amy Ward: Finalist of the EcoChic Design Award 2016

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The EcoChic Design Award 2015-16 UK finalist_Amy Ward.jpgThrough the next two months, GreenStitched sits down with the finalists of EcoChic Design Award 2015/16. EcoChic Design Award is a sustainable fashion design competition organised by Redress, inspiring emerging fashion designers and students to create mainstream clothing with minimal textile waste.

The interviews with these young designers will be posted every Wednesday on GreenStitched.

Today we meet Amy, who has recently received her degree in Sustainability in Fashion from ESMOD Berlin in Germany.

What brought you into the world of fashion? That ‘aha’ moment which opened doors to sustainable fashion?

Amy: I really loved working with textiles, and it made me very curious about all the processes that go into its production –for example dyeing, growing and spinning. From there as I started to look deeper into some of the issues in the fashion industry which became very obvious. I realised what a significant impact this has; it’s one of the biggest industries in the world!

For me, just because something was sustainable, it doesn’t mean that it has to look or feel any different – I think this is one of the biggest misconceptions about sustainable design. I think that working in a more holistic way makes the final products more interesting, more considered, and just as exciting and beautiful!

I want to make sustainable fashion accessible to everyone. I want it to be fun and engaging and not critical. Sustainability needs to be considered across the entire supply chain, from fibre production to manufacturing, to the way the user interacts with the garment and all the way to its end-of-life and potential for re-use. I want to be part of the new breed of designers who rethink the process of fashion design and who have a genuine and positive impact.

What was your inspiration for the EcoChic Design Award collection?

amy
Image: Tim Wong, Redress

Amy: This collection has been inspired amongst other things, by dinosaurs depicted in modern art and nostalgic film posters, using knitwear to create areas of texture, from a variety of sources of material. The collection combines pop culture references from different eras, 60’s silhouettes, vintage washed out colours, and traditional knitting techniques, all combined with a contemporary approach to make unique, fun and interesting garments.

The collection is designed to be fun, tactile and unusual, but all with elements of familiarity and comfort. I wanted to display the potentials of knitwear within the field of sustainable fashion, as these garments are very low waste, low energy and reuse and re-purpose old materials, creating a very low impact collection that is also contemporary and beautiful knit.

3 things you learnt from of the challenge

Amy:
– Getting the chance to work with other people from different backgrounds really opens your eyes to new possibilities. It is incredibly inspiring.

– Sustainable design is some of the most innovative design; it challenges people to be more creative, more inventive and more sensitive. I think that we can learn so much from people developing these ideas.

– Sharing your ideas is a great thing. In the more conventional fashion industry, it is normal to be very secretive about your process and your designs. However, with sustainable design, we all want to learn from each other and share our ideas and collaborate.

How do you think sustainable fashion can move from a niche to the mainstream?

Amy: I used to think that a gradual change would happen, and if we were able to give more information to consumers and designers then we would naturally move towards a more sustainable industry. I still feel that but I think that the fashion industry, especially fast fashion producers, are moving so fast and doing so much damage that they need to be held accountable and responsible for their actions. We need to legislate and monitor the actions of these huge manufacturers, with regards to both the social and environmental impact of what they’re doing.

What is the biggest misconception about sustainable fashion?

Amy: I think it’s changing a lot but there are still times when people assume that sustainable fashion is very dull and make of scratchy material. I think another of the biggest misconceptions is that people assume dressing sustainably is more expensive, there is such a huge amount that can be done with existing materials and clothing and the DIY industry, so being sustainable, fashionable and sticking to a budget is really easy!

What is your advice for the next breed of fashion designers?

Amy: My advice would be to think big and take risks – it sounds very cliché but to really get your ideas out there and to compete with the conventional fashion industry, you have to be doing something interesting.

I would also say to read all the time and learn as much as you can, you’ll never get it right first time and there will always be new things so don’t be put off, just keep trying.

What is next in store for you?

Amy: I am really lucky to be working on an exciting project in Scotland at the moment, working with children in schools with design and sustainability, helping them to reconsider what their learning spaces are and how they could adapt them. It’s a really rewarding project and the children are so excited and have a lot of energy, and are learning a lot about sustainability. I think the more we can teach children the more likely the industry is to change, so I feel very positive about this work.

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You can follow Amy on Instagram, Tumblr and Twitter.


Watch Frontline Fashion , a  documentary following these talented Asian and European emerging fashion designers determined to change the future of fashion. As they descend into Hong Kong for the design battle of their lives, all eyes are on the first prize; to design an up-cycled collection for China’s leading luxury brand, Shanghai Tang. This documentary is available on iTunes here.

The next cycle of the EcoChic Design Awards is open for application from 3 January to 3 April 2017. Interested students can find more details here.

Meet Belle Benyasarn: Finalist of the EcoChic Design Award 2016

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The EcoChic Design Award 2015-16 Thailand finalist_Belle Benyasarn.jpgThrough the next two months, GreenStitched sits down with the finalists of EcoChic Design Award 2015/16. EcoChic Design Award is a sustainable fashion design competition organised by Redress, inspiring emerging fashion designers and students to create mainstream clothing with minimal textile waste.

The interviews with these young designers will be posted every Wednesday on GreenStitched.

Today we meet Belle, a fashion designer from Thailand.

What brought you into the world of fashion? That ‘aha’ moment which opened doors  to sustainable fashion?

Belle: I have a background in textile design. As I weave different fabrics, I see the importance and need to be aware of the things I make. I believe it is my responsibility to understand the long-term effects. As fashion design students, we typically spend the bulk of our time learning about designing and making, but we rarely do we consider the environmental impacts we cause through our production as well as what happens after we have sold our designs. I want to be part of the new generation of designers who raise the standards of the fashion industry.

What was your inspiration for the EcoChic Design Award collection?

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Image: Tim Wong, Redress

Belle: The fashion industry is one of the largest polluters in the world. As I am aware of the amount of waste created in the process, I saw the potential of using them with my specialty as a weaver. I was inspired to use a technique I call “Up-cycle Weaving” in my collection – which is all about reinventing new materials. For my EcoChic Design Award collection, I re-weaved various types of waste fabrics including waste leather and end-of-roll textiles I sourced from a local bag factory in Thailand to create a sustainable collection that looks wearable in everyday life.

3 things you learnt from of the challenge

Belle:
– Believe in your passion. Search for an opportunity and express it.

– It may be difficult to balance aesthetics and design sometimes, but the most important  thing is to do what you like and be proud of your creations.

– Sustainable is around the corner. It is in your everyday life.

How do you think sustainable fashion can move from a niche to the mainstream?

Belle: It all comes down to the way consumer perceives sustainable fashion. Aesthetics will be important . The designer has to prove that there can be a balance between sustainability and aesthetics; then people will start to believe it.

What is the biggest misconception about sustainable fashion?

Belle: Sustainable fashion is not about designing an outfit from the garbage or plastic bottles that you purchase from supermarket. We must consider the source of the materials well as who makes it.

What is your advice for the next breed of fashion designers?

Belle: Believe in yourself. Be confident. There will always be someone who likes your work.

What is next in store for you?

Belle: I’m currently running a woven textile studio under my name. I’d like to provide a new creative approach to textile design by exploring unusual materials as well as a sustainable approach.

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You can follow Belle on Facebook.


Watch Frontline Fashion, a  documentary following these talented Asian and European emerging fashion designers determined to change the future of fashion. As they descend into Hong Kong for the design battle of their lives, all eyes are on the first prize; to design an up-cycled collection for China’s leading luxury brand, Shanghai Tang. This documentary is available on iTunes here.

The next cycle of the EcoChic Design Awards is open for application from 3 January to 3 April 2017. Interested students can find more details here.

The EcoChic Design Award’s Five Year Legacy Puts Waste Back Into Fashion

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[13 May 2015] Today saw waste – reducing fashion NGO, Redress officially open The EcoChic Design Award 2015/16 cycle of their sustainable fashion design competition for emerging designers alongside their Fifth Year Anniversary Exhibition at Hysan Place in Hong Kong. The event served to celebrate the competition’s growth since its inauguration in Hong Kong in 2011,when it accepted entries from Hong Kong only, to now including over 100 countries across Asia and Europe.
As the world’s largest sustainable fashion design competition that challenges designers to reduce and reuse textile waste, the competition’s legacy is putting waste back into fashion.
‘The EcoChic Design Award is a powerful platform that is driving change in the fashion industry. Over the last five years, we’ve introduced sustainable fashion education to thousands of emerging designers, influenced global fashion brands to produce sustainable collections and reached millions of consumers,’ said Christina Dean, Redress’ Founder. ‘But whilst we pause for momentary celebration, we can’t be complacent because textile waste is still a critical environmental and social issue and our work to inspire tomorrow’s leaders to be agents of change is far from over.’
The competition promotes the importance of rethinking fashion design education and the use of minimal waste design techniques as solutions to the growing issue of textile waste that is generated by the fashion industry and consumers globally. In China alone, the total annual production of pre and post – consumer textile waste is estimated to be around 26 million tonnes.[1]
‘The EcoChic Design Award’s five year anniversary highlights the significant advances that Redress has achieved in raising
the agenda for waste reduction. It has inspired the fashion industry’s emerging talent to see waste as an attractive resource and highlights a viable future for sustainable fashion,’ said Mr Jerry Liu, Head of Create Hong Kong. Create Hong Kong is a dedicated agency set up under the Commerce and Economic Development Bureau and has sponsored the competition since 2011.
Announcing the 2015/16 competition cycle
The EcoChic Design Award 2015/16 is now accepting entries from designers with less than three years’ experience who live
in any Asian or European country until the deadline on 15 August 2015. In their bid to cut waste out of fashion, applicants must incorporate one or more of the three sustainable design techniques of zero-waste, up-cycling and reconstruction into their designs. An expert line-up of judges will select 30 semi-finalists in early September 2015 and the resulting 10 finalists, announced on 15 September, will then come to Hong Kong in January 2016 for the Grand Final fashion show at HKTDC Fashion Week. They will also take part in a series of educational workshops including a design challenge with Ford Motor Company, Gold Sponsor of the competition.
Chelsia Lau, Chief Designer, Ford Motor Company said, ‘Ford is proud to be partnering again with Redress this year. Design and sustainability are key goals of the competition as well as drivers in the development of our global Ford vehicles. This partnership allows us to push the boundaries of sustainable design into new realms of creativity, collaboration and innovation.’
The EcoChic Design Award 2015/16 continues its emphasis on prizes that support
designers’ career development in sustainable fashion. These include:
First prize: To design a capsule collection using up-cycled textiles for Shanghai Tang
Of partnering on this prize, Shanghai Tang Chairman, Raphael Le Masne de Chermont said, ‘As China’s leading luxury brand, we believe it is important to embrace sustainable design and collaborate with multi-stakeholders, from NGOs to emerging design talent, so as ultimately to influence consumers. The fashion industry ought to be more and more eco-responsible.’
Second prize: A six-month mentorship with distinguished sustainable fashion designer, Orsola de Castro
Special prize: To design a sustainable outfit for Hong Kong Supermodel Janet Ma
In addition to the main competition prizes, Redress will provide further opportunities for the competition’s alumni, who are the community of designers who participated in previous cycles, in order to support their ongoing development as sustainable fashion designers. The opportunities include the introduction of Redress’ The EcoChic Design Award Alumni Network to nurture emerging designers’ careers in sustainable fashion and a business development award.
EDITOR’S NOTES
  • International judges are Raffaele Borriello, Creative Consigliere, Shanghai Tang; Orsola de Castro, Fashion Designer, Co-founder of Estethica and Co-founder of Fashion Revolution; Susie Lau (Susie Bubble), Fashion Writer and Editor; Anderson Lee, Vice Chairman of the Sustainable Fashion Business Consortium (SFBC); and Stephanie Zhu, Fashion Editor ELLE China.
  • Key sponsors are The Create Hong Kong of the Government of the Hong Kong Special Administrative Region (Major Sponsor), Ford Motor Company (Gold Sponsor), Shanghai Tang (Prize Partner), UPS (Logistics Sponsor), ADM Capital Foundation (Bronze Sponsor), EAST (Hotel Partner). Other partners include Bloomsbury Books, Ethical Fashion Forum, Hysan Place and Aveda.
  • The EcoChic Design Award 2015/16 Ambassador is Supermodel Bonnie Chen.
    For high-resolution images, statistics, further information and videos please visit our media kit here.
    About The EcoChic Design Award (www.ecochicdesignaward.com)
The EcoChic Design Award is a sustainable fashion design competition inspiring emerging fashion designers and students to create high appeal clothing with minimal textile waste. Designers are educated with the theory and techniques to enable them to create sustainable clothing via zero-waste, up-cycling and reconstruction. The competition puts emerging sustainable design talent in the spotlight, creating a platform for the next generation of designers to cut waste out of fashion. The inaugural The EcoChic Design Award was launched in Hong Kong in 2011. Previous cycles include Hong Kong 2012, China 2012 and the 2013 and 2014/15 cycles, which were open to eight and ten regions across Asia and Europe
respectively.
About Redress (www.redress.com.hk)
Redress is the NGO with a mission to promote environmental sustainability in the fashion industry by reducing  extile
waste, pollution, water and energy consumption. They achieve this via educational sustainable fashion competitions,
shows, exhibitions, seminars, research and by a recycled textile clothing standard. They collaborate with a wide range
of stakeholders including multiple fashion designers, textile and garment manufacturers, retailers, schools and
universities, multilateral organisations, governments, NGOs, financial institutions and media organisations.
About The Create Hong Kong (www.createhk.gov.hk)
The Create Hong Kong is a dedicated agency set up under the Commerce and Economic Development Bureau on 1
June 2001 to lead, champion and drive the development of the creative economy in Hong Kong. It co-ordinates
Government policy and effort regarding creative industries, focuses Government’s resources catering for the promoti
on and speeding up the development of creative industries in Hong Kong, and works closely with the trade to boost the
development of creative industries.
[1] – China Association of Resource Comprehensive Utilization (2013).